Lay
Lay Sedláková was born in Slovakia in 1987, she grew up with a deep sensitivity to aesthetics, materials, and the unspoken language of form. Over the years, she shaped herself into a multidisciplinary designer whose work blends couture craftsmanship with intuitive precision. Quietly uncompromising, devoted to process, and guided by beauty as a way of being. In 2017, she founded her own label – LAY.
Her journey
Even in her very first self-made coat,
the essence was there.
A sensitivity to woven textures, a quiet rebellion in form - like turning a classic lapel into a hood.
She has always felt a quiet pull toward blue - its shades continue to shape her color language.
LAY work was marked by precision, conceptual depth, and a fearless sense of contrast.
In this early piece, she was already balancing past and future, couture and ready-to-wear — not to oppose, but to explore.
It was also her first entry into working with original prints, setting the tone for a lifelong conversation between tradition and transformation.
professional Career
She began gaining professional experience in Parisian haute couture ateliers, where she refined her sense for detail and construction. While still working on her diploma collection, she joined the largest Czech fashion brand at the time – Pietro Filipi – where she developed several capsule collections focused on suiting and outerwear. These early roles shaped her understanding of both product and process, grounding her aesthetic vision in real-world precision.
design & embroidery
Beyond garments, she has also designed jewelry – an intimate medium that beautifully reflects her sensibility for product and her broader brand vision. After several years working in structured ready-to-wear, her path shifted into more elaborate expressions through embroidery: intricate florals, lacework, and dimensional textures. She often blends precise tailoring with artisanal embellishment, and embroidery remains a craft she returns to – intuitively, when the piece calls for it.
Trenchcoat Brand
She approached her brand with clarity and ambition. Instead of building wide seasonal collections, she focused on one powerful sculptural product — the trench coat. A timeless piece, reimagined through a different lens each time.
Coats like Codes
Whether it’s a wool, mohair, cashmere or jacquard piece – custom-made or part of a curated series – every coat holds layers of everything she learned along the way. It’s all stitched into the garment: technique, vision, intention.
When you wear it, you’re not just wearing a coat.
You’re wearing a code.
COUTURE